Capitol Records Nashville artist Jon Pardi (“Head Over Boots,” “Heartache on the Dance Floor”) signed with WME and will be represented by multiple departments across the agency, including touring, brand partnerships, TV, film and digital. Pardi is managed by Red Light Management’s Gaines Sturdivant and C3 Management’s Charlie Walker. – Jessica Nicholson

British rock band Sleep Token signed with RCA Records. The group is an anonymous, masked collective led by a singer who goes by the name Vessel. Sleep Token is represented by manager Ryan Richards at Future History Management; booking agent Nick Storch at Independent Artist Group for North and South America; and booking agent Paul Ryan at UTA for the rest of the world. It was previously signed to Spinefarm/Universal.

Australian band Crowded House signed a global record deal with BMG for its upcoming eighth studio album, Gravity Stairs, which is slated for release on May 31.

Bluegrass singer-songwriter Wyatt Ellis signed with WME for global representation. Ellis, who recently released his debut album Happy Valley, is represented by Red Light Management’s Neil Mason and Tom Lord, with Morris Public Relations/Alison Auerbach P.R. overseeing public relations/artist development. The Andrea Roberts Agency is handling radio promotion. “Blue Smoke” feat. Marty Stuart, a song from Happy Valley, was recently in the top spot on Spotify’s New Grass Playlist. – Jessica Nicholson

WME also signed musician and comedian Morgan Jay, whose TV credits include MTV’s Wild’n’Out, Peacock’s Girls5Eva, NBC’s Bring the Funny and Night Court. Jay boasts nearly 3 million TikTok followers and will soon announce a global tour, in addition to already-scheduled dates. He will next be seen in Comedy Central’s Stand-Up Featuring special and the Netflix Is a Joke Festival. He’s managed by Matt Sadeghian of Brillstein Entertainment Partners and Josh Sandler of Granderson Des Rochers.

Digital music company Believe launched PLAYCODE, a new imprint dedicated to the Japanese hip-hop scene, and signed three artists: ¥ellow Bucks, Red Eye and Issei Uno Fifth. This marks Believe’s latest expansion in Japan after launching operations in the country in October.

Melbourne, Australia-based band Glass Beams signed to Ninja Tune ahead of the release of its new EP, Mahal, which is set for release on Mar. 22. The band’s booking representatives are Wasserman agents Brad Owen and Tom Windish in North and South America and Wasserman’s Michael Harvey-Bray for the rest of the world, excluding Australia and New Zealand, where the group is repped by James Ware at WAT artists.

Alt-rock band Dexter and the Moonrocks signed with Nashville-based Severance Records, a division of Big Loud Rock. Its first single on the label, “She Likes Girls,” was released Wednesday (Feb. 14). the band is represented by Mike Krug at WME and manager Chris Schoemann at Lion’s Claw Entertainment.

Rapper and singer-songwriter TK Kravitz (“Ocean”) signed with MNRK Music Group for management. Currently without a label, Kravitz is also represented by VA Premiere Booking out of Atlanta.

MNRK also signed Cleveland-based alternative metal band A Killer’s Confession to its MNRK Heavy imprint globally. “Greed,” the first single under the deal, will be released on Mar. 15, with an album slated for fall. The band is represented by booking agent Andrew Goodfriend at TKO.

French-born singer, model, dancer and actor Lucky Love signed with UTA for live representation worldwide, excluding France. Love released his debut EP, TENDRESSE, in April 2023; he is signed to Belem Music.

Country singer-songwriter Jenna Paulette signed with indie label Leo33. Her debut album, The Girl I Was, was released in March 2023.

Sugar Pit, the rock project of Carbondale, Ill.-based artist Kian Stevens-Winston, signed with Atlantic/Good Luck Have Fun. His debut single on the labels, “Pay Me,” releases on Wednesday (Feb. 21).

Country singer-songwriter Carson Wallace signed with Red Light Management, where he will be represented by Enzo DeVincenzo and Anthony DeVincenzo. Wallace also recently signed a global publishing deal with Relative Music Group in partnership with Sony Music Publishing.

UTA signed Nasvhille-based country singer-songwriter Ian Harrison, a contestant on season 22 of NBC’s The Voice, for global representation in all areas. Harrison is managed by Zach Beebe at OTR Management and Laurel Kittleson-Cobb at Rainier Entertainment. He currently has no label.

Singer and actress Freya Skye signed with Hollywood Records, a division of Disney Music Group, as well as Disney Music Publishing as a songwriter. Skye, who will next appear in the fourth installment of Disney’s Zombies film franchise, previously represented the United Kingdom in the Junior Eurovision Song Contest with the single “Lose My Head.” She will soon record her debut album. Skye is represented by Link Entertainment.

Singer-songwriter Jenna LaMaster signed a management deal with Maverick Nashville. She previously signed to Sheltered Music for publishing. Her representative at Maverick Nashville is Marne McLyman.

WHY&HOW partnered with Audio Up and Audio Chateau Records to manage Uncle Drank, the fictional character created by Audio Up founder Jared Gutstadt and voiced by Will Sasso. The character was first created for the hit Uncle Drank podcast, on which he was voiced by Sasso. Uncle Drank will release a debut album titled Eternal Sunshine of the Tropical Mind via Audio Chateau and Virgin in June, to be followed by a tour. “In the spirit of Spinal Tap and Cheech and Chong, the album will thrill music aficionados and comedy nerds alike with plenty of beer, babes, bananas, boats, bong hits and most importantly beaches,” reads a press release.

Production, label, artist management and publishing company Handcraft Entertainment partnered with long-running Japanese label and entertainment conglomerate B Zone Japan, which signed Handcraft artist Anna Aya. Her debut single, “Someone Else,” was produced by Louis Bell and Michael Africk. The single was distributed by Virgin Music globally, with the exception of Japan. Aya is also a model who has worked with Dior, Chanel, Gucci, Valentino, Fendi and Louis Vuitton and appeared in numerous advertising campaigns.