Ahead of her performance at Billboard Latin Music Week, Majo Aguilar spoke about her Mexican heritage in a new video series, “Cultura a Tu Manera.” Check out how the singer incorporates history and culture into her unique stage style — with a splash of Smirnoff ICE.

Also, RSVP is open for Aguilar’s performance as part of Billboard Latin Music Week on a first-come, first-served basis. Click here to secure your spot!

Majo Aguilar:
I would define my style as honest and fun. I really like to have fun with fashion. Hi, I’m Majo Aguilar and I’ve joined Billboard and Smirnoff ICE for Culture Your Way.

I love being creative with my style. I like to personalize my outfits with accessories that go with my personality. For me, the charro suit is like wearing a superhero suit. Incorporating it into my style was something very special because I changed it to fit my personality better. I avoid using only dark colors, but colors that allow me to have fun. I have all the colors you can imagine. And then, I saw that I could express myself freely without being so judged. It makes me feel super special and style is a wonderful way to unite with the love that you feel towards your country, my beautiful Mexico. Add the finishing touch to your drink.