Google’s Gradient Ventures backs Weflow to bring greater hygiene to Salesforce data
Google’s venture capital arm Gradient Ventures has made another foray into Europe, investing as part of a $3.2 million seed round in two-year-old German startup Weflow. Weflow is the latest in a line of ecosystem startups to emerge from frustrations with using the omnipresent CRM (customer relationship management) software that is Salesforce. These venture-backed upstarts…