Shares opened at $42 on Tuesday before declining, valuing the grocery delivery company at $11.1 billion.
The grocery delivery company priced its offering at the high end of expectations, in a potentially upbeat sign for tech public offerings.
As it prepares to go public next week, Instacart shows that one secret to making money as a gig economy company is to become an advertising company.
As it prepares to go public next week, Instacart shows that one secret to making money as a gig economy company is to become an advertising company.
Nearly a third of Instacart’s revenue came from advertising, and grocery orders were flat in the first half of this year, the company said.
Nearly 30 percent of Instacart’s revenue came from advertising, and grocery orders were flat in the first half of this year, the company said.
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