Unveiling the winning formula: How B2C fintechs conquer customer acquisition
Our in-depth analysis revealed that allocating marketing spend to just one to two dominant channels can be a game-changer.
Our in-depth analysis revealed that allocating marketing spend to just one to two dominant channels can be a game-changer.
Thousands of startups have experimented with infinite variations and tweaks to their growth funnel. Why try to reinvent the same foundation? The 3 stages of building world-class growth funnels by Walter Thompson originally published on TechCrunch
It’s become increasingly difficult to sign new SaaS customers unless they can demonstrate high and measurable ROI with rapid time to value. Acquisition, retention, expansion: Why SaaS founders must understand GDR and NDR by Walter Thompson originally published on TechCrunch
The No. 1 question people ask as they learn about a new tool is: “What problem is this company trying to solve?” Time to trust: Questions cybersecurity customers ask and how to answer them by Ram Iyer originally published on TechCrunch
I was dismayed to realize that I’d used the word “downturn” in two different headlines this morning. TechCrunch+ roundup: Optimizing acquisition, parental leave tips, riding the downturn express by Walter Thompson originally published on TechCrunch
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