A new report by the Financial Times says X will now turn to small and medium-sized advertisers to shore up revenue after the company’s owner Elon Musk alienated big brands fleeing X over antisemitic content by telling them they could go fuck them…
Following the advertiser exodus from X, formerly Twitter, over concerns about antisemitic content on the site, X has lost another high-profile brand campaign, as Paris Hilton’s 11:11 Media is also pulling out of its partnership with the platform….
Even before major brands like Apple, Disney, and IBM paused their ad spending on X in the wake of Elon Musk’s endorsement of an antisemitic post, the company formerly known as Twitter had seen its revenues severely impacted by brand safety concer…
Following Amazon’s adoption of generative AI for advertisers last week, Google today is launching a set of generative AI product imagery tools for advertisers in the U.S. Via the new, AI-powered Product Studio, merchants will be able to leverage …
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